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L’Oreal’s "Science and Technology Girls’ Empowerment Plan": together with female scientists, explore the value leap from popular science to science education
Cover news reporter Zhang Fuchao
“115 years ago, our founder -chemical engineer Euen Schuroire invented the world’s first harmless hair dyeing paste, which opened L’Oreal’s global beautiful journey to scientific enthusiasm and investment.It is an important reason for L’Oreal to become the world’s largest cosmetics group, and in a century of the evergreen of the foundation.
On June 20, hosted by L’Oreal China, China Siyuan Engineering Foundation · Sina Yangfan Public Welfare Fund, cover news-West China Metropolis Daily collaborative L’Oreal “Technology Girl Empowerment Plan” Sichuan Terminal launching ceremony and the establishment ceremonyIt was held at Deyang Baichuan Middle School, and L’Oreal China ’s“ Technology Girls’ Empowerment Plan ”was the first base school in the country to settle in Sichuan.On the same day, the 19th Chinese Youth Female Scientist Award, Director of the National Key Laboratory of Geological Disaster Prevention and Geological Environmental Protection of Chengdu Institute of Technology, and professor Fan Xuanmei brought the children of Deyang Baichuan Middle School.”Geological disaster science education activities.
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From scientific popularization to scientific education, light up the dream of the next generation with the power of example
In 2024, on the occasion of the 20th session of the “Chinese Young Female Scientist Award”, L’Oreal China and Siyuan · Sina Yangfan Public Welfare Fund (Yangfan Plan) jointly launched the “Technology Girls’ Empowerment Plan”.On March 28, the first event of the “Science and Technology Girls’ Empowerment Plan” was launched in Gansu. The girls of the Girls of the Fourth Middle School of Guanghe County were surrounded by Professor Chen Siyu from the School of Atmospheric Sciences of Lanzhou University.question.As of now, the “Science and Technology Girls’ Empowerment Plan” has carried out series of activities in Gansu, Beijing, Shandong, Shanghai, and Sichuan.At present, the “Science and Technology Girls’ Empowerment Plan” is divided into three parts, including inviting to come in-invite female scientists to enter the campus, go out-take girls into the real scientific laboratory, broadcast-use video science science class to break the regional boundaries,Communication science seeds.
As the project leader of the “Science and Technology Girls Power Plan”, how will the project be inspired to more girls? What are the plans?Chen Jiaqi told the cover news reporter: “We hope to build a face -to -face communication platform between female scientists and girls in middle school. In terms of the value positioning of the project, science science is an important part. We hope that the research field of female scientists can open the vision of girls’ vision in the field of researchCultivate their interests; on the basis of science popularization, we hope that the project can contribute to the greater level of ‘scientific education’, inspire children to cultivate scientific thinking, learn the example spirit of scientists, and inherit the contribution of national and social developmentThe aspirations and strength of youth power.
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“As Teacher Fan said, learning science is not useful to become scientific researchers in the future. The most important methods of discovering, independent thinking, and solving problems in scientific research are helpful for all development directions.Many middle school girls may have encountered some problems and some choices that are facing today, and female scientists may have experienced it, so some experiences that they share as examples may be inspired by girls at critical moments.Change of their lives. “Chen Jiaqi said that today Professor Fan shared the three choices of her life. Among them, he abandoned the excellent working conditions of the United Nations, and resolutely returned to his alma mater Chengdu University of Technology to make the girls at the scene feel deeply.”We hope that more children can learn from the future, we can use science to contribute the development of their hometown, and integrate their dreams into a larger tide of the times.”
“In the future, we also look forward to the ‘Technology Girls’ Power Plan ” can rely on the global resources of L’Oreal Group, give some opportunities for girls who love science, can communicate with the outstanding scientists in the world, and see that different countries of human society are in common.Some problems that are solved. “Regarding the future development, Chen Jiaqi said, “As a company, our strength is limited. I hope that today we can sprinkle the seeds of ‘scientific education’, linking scientists, schools, girls, and social organizations to produce ripplesThe effect allows the towering trees of ‘scientific education’ to grow independently and make the scientific spirit generation.
From female scientists to tech girls, create a cross -talented echelon empowerment system
“Everyone is wondering why L’Oreal, as a cosmetics group, will pay attention to female scientists?” Chen Jiaqi explained that L’Oreal’s founder is a chemical engineer, and most of the cosmetics users are women. ThereforeThis is also an important reason why L’Oreal can become the world’s largest cosmetics group’s foundation industry.
At present, L’Oreal China R & D Center, as one of the six major R & D hubs in the world, is the R & D headquarters of L’Oreal North Asia, while female scientific researchers around the world contribute more than 50%of the patents of the group.”A world -renowned anti -aging star component of L’Oreal Group -Boliyo, its inventor is also a female scientist, and our global deputy CEO of R & D and innovation is also a woman.” Chen Jiaqi said that in addition to empowering the company’s internal internal companyIn addition to female researchers, L’Oreal also participated in the support of science and women in terms of social responsibility and sustainable development.
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“In order to make women’s contributions in scientific research by the world, the L’Oreal Enterprise Foundation has launched the” World Outstanding Female Scientist Award “with the UNESCO 26 years ago with the UNESCO.This year, Chinese female scientist Yan Ning won this international award.Scientists.The “Team Award” of the scientific research team leader.
“After that, the girls in the middle schools who had just begun to contact science. They were the cornerstone of the successive people of science, so this year we launched the ‘technology girl empowerment plan’ with the Yangfan Charity Fund.” Chen Jiaqi said happily, today the scene at the scene todayOne shows the wall of Chinese young female scientists who joined the L’Oreal China “Science and Technology Girls’ Empowerment Plan” project. They are all winners of the “19th Chinese Young Female Scientist Award”.”At present, more than 15 female scientists have voluntarily became the popular science tutor for children, and many of them also scientists from the western region, such as Teacher Fan Xuanmei, Mr. Chen Siyu, etc.” Chen Jiaqi added.
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“By cooperating with these scientists and sailing public welfare funds, we hope that the project can touch more places, so that more girls in various places will have the opportunity to get scientific inspiration, and more extensive influence and linking people from all walks of life to better enhance public rights.The attention of science and education and inclusiveness supports more and more girls to become a star that shines on the stage of science in the future. “
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